{"id":48077,"date":"2026-08-12T17:58:04","date_gmt":"2026-08-12T21:58:04","guid":{"rendered":"https:\/\/housesigma.com\/blog-en\/?p=48077"},"modified":"2026-08-12T17:58:06","modified_gmt":"2026-08-12T21:58:06","slug":"infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023","status":"publish","type":"post","link":"https:\/\/housesigma.com\/blog-en\/infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023\/","title":{"rendered":"Infographic: Edmonton&#8217;s July discounts off asking price take sellers&#8217; negotiating power back to 2023"},"content":{"rendered":"\n<p>If this summer&#8217;s real estate landscape has felt like it has backtracked to the market of a few years ago, that&#8217;s because it has. <\/p>\n\n\n\n<p>In July 2026, Greater Edmonton home sellers accepted a median of 1.8% below their final asking price, and 75.2% of all sales closed below list. <\/p>\n\n\n\n<p>It might not seem like 1.8% is much for sellers to worry about, but measured against other Julys, that is the widest discount since 2023, and that applies to detached homes, attached homes and condo apartments alike. The improved pricing position that sellers enjoyed through the 2024 and 2025 summers has narrowed, and it has done so across every property type.<\/p>\n\n\n\n<p>On the flip side, that means the negotiating power buyers had lost over the past couple of years has now been regained.<\/p>\n\n\n    <a href=\"https:\/\/housesigma.com\/blog-en\/how-to-spot-your-negotiating-room-on-any-home-in-2026\/\" class=\"hs-cta-block\" aria-label=\"How to spot your negotiating room on any home purchase. The two data points on every HouseSigma listing that make it easy. (opens in new tab)\" target=\"_blank\" rel=\"noopener noreferrer\" data-hs-cta=\"1\" data-post-id=\"48077\" data-post-slug=\"infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023\" data-cta-url=\"https:\/\/housesigma.com\/blog-en\/how-to-spot-your-negotiating-room-on-any-home-in-2026\/\" data-icon-type=\"dollar\" data-cta-position=\"1\" data-cta-headline=\"How to spot your negotiating room on any home purchase\" data-new-tab=\"true\">\n        <span class=\"hs-cta-block__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"currentColor\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"9\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><text x=\"12\" y=\"16\" text-anchor=\"middle\" font-size=\"13\" font-family=\"sans-serif\" font-weight=\"700\">$<\/text><\/svg><\/span>\n        <span class=\"hs-cta-block__text\">\n            <span class=\"hs-cta-block__headline\">How to spot your negotiating room on any home purchase<\/span>\n                            <span class=\"hs-cta-block__secondary\">The two data points on every HouseSigma listing that make it easy<\/span>\n                    <\/span>\n        <svg class=\"hs-cta-block__arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\n            <polyline points=\"9 6 15 12 9 18\"\/>\n        <\/svg>\n    <\/a>\n    \n\n\n\n<h2>Sale vs list prices<\/h2>\n\n\n\n<p>The median Greater Edmonton sale closed $6,900 below its final list price in July, a discount of 1.8%, compared with 1.7% in June. Just over three-quarters of sales went for below their final asking price, while 17.8% closed above it.<\/p>\n\n\n\n<p>The discount was uneven among home types, however. Detached homes sold at a median of 1.5% below list price, attached homes 1.9% below, and condo apartments 3.3% below. Condos have carried the widest discount of the three types in every month of 2026.<\/p>\n\n\n\n<p>Comparing July with July is the more useful measure, because discounts in Edmonton follow a strong annual cycle. They are narrowest in early spring, and widest between November and January.<\/p>\n\n\n\n<p>When looking at discounts across Julys, all three property types have moved together (see main image, above). July 2023 remains the last time discounts for the month were wider than they are now. Attached homes are closest to their July 2023 level, while detached homes and condo apartments discounts this July remain some distance from their July 2023 counterparts.<\/p>\n\n\n\n<h2>Median prices<\/h2>\n\n\n\n<p>The overall median sale price in Greater Edmonton was $435,000 in July, down 1.5% from June and up 2.4% from July 2025. <\/p>\n\n\n\n<p>Broken out by property type:<\/p>\n\n\n\n<ul><li>Detached homes held at a median of $515,000, unchanged from June and up 0.8% year over yar. <\/li><li>Attached homes came in at $349,900, down from $355,000 in June, up 0.8% versus July 2025. <\/li><li>Condo apartments were unchanged from June at $195,500, but 2.9% higher than the previous year. <\/li><\/ul>\n\n\n\n<p>The overall blended median price rising 2.4% year over year is largely due to housing mix. Condos, the cheapest type, is a smaller share of sales this July (376 of 2,653) than last July (483 of 3,022), which lifts the blended median price. <\/p>\n\n\n\n<h2>Across the region<\/h2>\n\n\n\n<p>The highest median home sale prices in July were recorded in rural municipalities and in established Edmonton neighbourhoods, a pattern that has held for several months. But discounting off list price was more evenly spread across the region than those price differences suggest. <\/p>\n\n\n\n<p>Across the City Edmonton as a whole, 80.5% of July sales closed below list price, close to the highest rates recorded anywhere in the region. Within the city, several sub-areas ran higher still, with more than 94% of sales closing below asking. In the wider region, no municipality exceeded 82%. Check out the infographic below for the top five areas both within Edmonton and the wider region. <\/p>\n\n\n    <a href=\"https:\/\/housesigma.com\/ab\/map\/?status=for-sale&#038;lat=53.197317&#038;lon=-113.384812&#038;zoom=7.1\" class=\"hs-cta-block\" aria-label=\"Browse homes for sale near you. Updated continuously from MLS feeds across Canada \u2014 filter for your price range and home specifications. (opens in new tab)\" target=\"_blank\" rel=\"noopener noreferrer\" data-hs-cta=\"1\" data-post-id=\"48077\" data-post-slug=\"infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023\" data-cta-url=\"https:\/\/housesigma.com\/ab\/map\/?status=for-sale&amp;lat=53.197317&amp;lon=-113.384812&amp;zoom=7.1\" data-icon-type=\"house\" data-cta-position=\"2\" data-cta-headline=\"Browse homes for sale near you\" data-new-tab=\"true\">\n        <span class=\"hs-cta-block__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polygon points=\"3 11 12 4 21 11 21 20 14 20 14 14 10 14 10 20 3 20\"\/><\/svg><\/span>\n        <span class=\"hs-cta-block__text\">\n            <span class=\"hs-cta-block__headline\">Browse homes for sale near you<\/span>\n                            <span class=\"hs-cta-block__secondary\">Updated continuously from MLS feeds across Canada \u2014 filter for your price range and home specifications<\/span>\n                    <\/span>\n        <svg class=\"hs-cta-block__arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\n            <polyline points=\"9 6 15 12 9 18\"\/>\n        <\/svg>\n    <\/a>\n    \n\n\n\n<h2>Market-outlier sales<\/h2>\n\n\n\n<p>Competition has not disappeared from the market. A <a href=\"https:\/\/housesigma.com\/ab\/sherwood-park-real-estate\/409-estate-drive\/home\/XRla7gxpZzr3jEvL?id_listing=EXrx30r9BzlyOklN\" target=\"_blank\" rel=\"noreferrer noopener\">six-bedroom, two-storey home on Estate Drive in Sherwood Park<\/a>, built in 1994, was listed at $910,000 and sold for $1,100,000 eight days later. The $190,000 premium was the largest in dollar terms in July.<\/p>\n\n\n\n<p>The largest percentage premium came from a far smaller property. A <a href=\"https:\/\/housesigma.com\/ab\/edmonton-real-estate\/204-12404-114-avenue-nw\/home\/obqB176KmGw3ZajD?id_listing=VLaGyG0lWeJ7W1ZD\" target=\"_blank\" rel=\"noreferrer noopener\">one-bedroom apartment on 114 Avenue NW<\/a> in Edmonton, built in 1971, was listed at $84,500 and sold for $115,000, or 36.1% above asking.<\/p>\n\n\n\n<p>At the other end of the spectrum, a <a href=\"https:\/\/housesigma.com\/ab\/edmonton-real-estate\/1780-cunningham-wy-sw\/home\/2Z5BX32WEVXYDar0?id_listing=Zaw5YojQzz03n961\" target=\"_blank\" rel=\"noreferrer noopener\">two-bedroom townhouse on Cunningham Way SW<\/a>, built in 2012 and measuring about 956 square feet, was listed at $264,700 and sold for just $165,000. The 37.7% gap was the widest of any July sale in the region. And the largest dollar loss was a <a href=\"https:\/\/housesigma.com\/ab\/edmonton-real-estate\/1551-ellerslie-road-sw\/home\/Vwod7vrPnBr75mGN?id_listing=aQmD7z66d0O7J9Bo\" target=\"_blank\" rel=\"noreferrer noopener\">Rural South East property<\/a> with an older four-bed house that was sold in a largely land-focused sale for $2.67 million, $320K under asking. <\/p>\n\n\n\n<h2>What it all means for buyers and sellers<\/h2>\n\n\n\n<p>Buyers have more room to negotiate this July than in either of the past two, and that room is available across detached, attached and condo listings rather than concentrated in one type, with condo apartments continuing to offer the widest discounts.<\/p>\n\n\n\n<p>Sellers should price with the expectation that the final figure lands below the asking price, and should treat the 2024 and 2025 summers as a weaker guide to the present market than the pattern of the past several months. That said, it&#8217;s worth noting that close to one sale in six still closed above asking in July, so a property priced to the current market can still draw competing offers.<\/p>\n\n\n\n<p><strong>Check out the full Edmonton July 2026 PriceWatch infographic below for more details and breakdowns by area and property type. Mouseover or touch the price chart points to reveal the full data.<\/strong><\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"hs-mw-iframe\" src=\"https:\/\/joannahconnolly-housesigma.github.io\/pricewatch-infographic\/HouseSigma_PriceWatch_Edmonton_July2026.html\" width=\"100%\" height=\"2000\" frameborder=\"0\" scrolling=\"no\" style=\"border:none;max-width:960px;display:block;margin:0 auto;\">\n<\/iframe>\n<script>\nwindow.addEventListener('message',function(e){\n  if(e.data&&e.data.hsHeight){\n    var f=document.getElementById('hs-mw-iframe');\n    if(f) f.style.height=e.data.hsHeight+'px';\n  }\n});\n<\/script>\n\n\n    <a href=\"https:\/\/housesigma.com\/ab\/market-trends\/all-edmonton-region-real-estate\" class=\"hs-cta-block\" aria-label=\"See the latest real estate market trends. Monthly stats updated for the Greater Edmonton market \u2014 filter for your individual community. (opens in new tab)\" target=\"_blank\" rel=\"noopener noreferrer\" data-hs-cta=\"1\" data-post-id=\"48077\" data-post-slug=\"infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023\" data-cta-url=\"https:\/\/housesigma.com\/ab\/market-trends\/all-edmonton-region-real-estate\" data-icon-type=\"graph\" data-cta-position=\"3\" data-cta-headline=\"See the latest real estate market trends\" data-new-tab=\"true\">\n        <span class=\"hs-cta-block__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" aria-hidden=\"true\"><polyline points=\"3 17 9 11 13 15 21 7\"\/><polyline points=\"14 7 21 7 21 14\"\/><\/svg><\/span>\n        <span class=\"hs-cta-block__text\">\n            <span class=\"hs-cta-block__headline\">See the latest real estate market trends<\/span>\n                            <span class=\"hs-cta-block__secondary\">Monthly stats updated for the Greater Edmonton market \u2014 filter for your individual community<\/span>\n                    <\/span>\n        <svg class=\"hs-cta-block__arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\n            <polyline points=\"9 6 15 12 9 18\"\/>\n        <\/svg>\n    <\/a>\n    \n","protected":false},"excerpt":{"rendered":"<p>If this summer&#8217;s real estate landscape has felt like it has backtracked to the market of a few years ago, that&#8217;s because it has. In<\/p>\n","protected":false},"author":10,"featured_media":48078,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":""},"categories":[65,1],"tags":[66,39,38],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Infographic: Edmonton&#039;s July discounts off asking price take sellers&#039; negotiating power back to 2023 - HouseSigma<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesigma.com\/blog-en\/infographic-edmontons-july-discounts-off-asking-price-take-sellers-negotiating-power-back-to-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Infographic: Edmonton&#039;s July discounts off asking price take sellers&#039; negotiating power back to 2023 - HouseSigma\" \/>\n<meta property=\"og:description\" content=\"If this summer&#8217;s real estate landscape has felt like it has backtracked to the market of a few years ago, that&#8217;s because it has. 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She has a background as brand\/marketing communications and content leader, and former editorial director and broadcaster, with more than two decades of experience in Vancouver and London, UK. She specializes in crafting compelling brand stories, content, and PR strategies that drive engagement and raise awareness. She has also led conference panels, presented TV and radio shows, and had several novels published. Email her at joannah.connolly@housesigma.com","sameAs":["https:\/\/housesigma.com\/"],"url":"https:\/\/housesigma.com\/blog-en\/author\/joannah\/"}]}},"_links":{"self":[{"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/posts\/48077"}],"collection":[{"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/comments?post=48077"}],"version-history":[{"count":2,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/posts\/48077\/revisions"}],"predecessor-version":[{"id":48080,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/posts\/48077\/revisions\/48080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/media\/48078"}],"wp:attachment":[{"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/media?parent=48077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/categories?post=48077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/housesigma.com\/blog-en\/wp-json\/wp\/v2\/tags?post=48077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}